After spending years in leading manufacturing, I ventured into the world of recruiting. Around 2017, I was dabbling with our WordPress website and locked it up. After a few hours, we were able to revert to a back-up. I kept playing, learning and fooling around with the website until in 2024 I had enough. I wiped it clean. I started fresh with a new version of WordPress and started the journey.

It took me about a week or two to create our new website with some decent pages. It stayed that way until last week after about 9 months of little change. I wasn’t happy with our SEO and traffic to the site. Then, I started finding out about indexing, canonical things, meta data, key phrases and more. I was lost and determined. I tried all sorts of things with the google console and editing page after page. With the help of plug ins, I was able to make some major improvements in SEO scoring. Now I am trying to get used to posting a blog. I didn’t realize there’s a place for that built into WordPress. I made a new page and am now spending a few more hours cleaning things up.

Creating your own website is fun and challenging. It’s definitely not for everyone. It takes a lot of time and patience, especially if you haven’t been trained on any of it. There are classes built into WordPress, of course I skipped them all :). I relate this to changing my cars rotors. I’ve done it before and need to do it again. It would take me about 2-3 hours to do both front wheels. Parts are going to cost me around $600. I can have a shop do it for about $1k. Is my 2-3 hours more valuable than $400? I haven’t decided yet.

Side bar: Back to tariffs again, because it is wildly popular ;). I noticed that countries like India, Vietnam and others are proactively lowering their tariffs for US goods. They are trying to balance out the trade deficit as much as possible. Why would they do this proactively? Were they abusing the opportunity with the US for years? This is only a couple of countries, how many more have been abusing the US? While tariffs make me a little anxious, it appears to be starting to work. Will this prompt more companies to invest and build in the US? Time will tell. Enjoy the ride!!!